BPO (business
process outsourcing) is a word that we often heard
thrown about us in India in the mid-’90s. Soon it was akin to a
baby boom. India was engulfed in the birth of a newfound job opportunity for
the masses who could earn quick money all from working at a desk with their
computers. BPO in other words, means you are using a third-party to
handle non-primary business activities for your company. Companies choose to
outsource when they decide that another, more specialized company can handle a
business task better than they can in-house. To stay ahead of the competition,
control costs of operation, increase quality, and improve productivity, reduce
time–to–market and offer innovative solutions, companies consider outsourcing. But
essentially, money is at the core of all reasons for outsourcing.
It was Raman Roy's well- defined strategies and
leadership skills that spearheaded the BPO plan in India. By 1999, Raman is
believed to have created more than 35,000 new jobs in India and indirectly
enabled the employment of over 700,000 people. He is often regarded as the
“Father of the Business Process Outsourcing Industry in
India”.
BPO is
often divided into two main types of services: back office and front office. Back-office
services include internal business processes, such as billing or
purchasing. Front-office services pertain to the contracting
company's customers, such as marketing and tech support. These can be largely
divided into the four following subdivisions-
- MNC
Subsidiaries - GE, British Airways, HSBC, Hewlett
Packard International, etc
- BPO
Companies - Convergys, Sitel, eFunds
- Diversified
-
Daksh, Brigade, Talisma, Hero
- IT
Companies - Infosys
(Progeon), Wipro (Spectramind), Satyam, HCL
India has
been till now the world's preferred outsourcing destination. Though you can get
access to all the acclaimed benefits by outsourcing to India, it is in the area
of costing that India has proven to be the most cost-effective. It offers not
only flexibility but also a reduction in capital expenditure, infrastructure,
and maintenance costs by a considerable margin. However, all said and done,
there are a considerable amount of Risk Factors that come in
play when Companies outsource their businesses to India.
The term “Risk” has been defined
as the “measurable probability of the negative deviation of a target value from
a reference value” (Jorion and Khoury 1996). To understand the risk quotient,
it is necessary to identify the gamut of possible undesirable outcomes that
could occur with regard to an outsourcing agreement, as well as the probability
of occurrence of such outcomes.
The term “Operational risk” is the
risk of loss resulting from inadequate or failed processes, people and systems
or from external events. The following lists the event types with some examples
for each category:
1. Internal Fraud -
misappropriation of assets, tax evasion, bribery
2. External Fraud- theft of
information, hacking damage, third-party theft, and forgery
3. Employment Practices and Workplace Safety - discrimination, workers compensation, employee health and safety
4. Clients, Products, & Business
Practice- market manipulation, antitrust, improper trade, product
defects, fiduciary breaches, account churning
5. Damage to Physical Assets - natural disasters, terrorism, vandalism
6. Business Disruption & Systems Failures - utility disruptions, software failures, hardware failures
7.
Execution, Delivery, & Process Management - data entry errors, accounting
errors, failed mandatory reporting, negligent loss of client assets.
Inexperienced Customer/Vendor, Failing interfaces
(human interaction), Misuse of Trust, Loss of Strategic business flexibility,
and Loss of competencies “added risks” when
the same is outsourced to an offshore location like India.
Relatively poor Telecommunications in India,
Cultural differences, Accents, and Language ability coupled with Time-zone
differences, Political Instability, have been cited as other risks relating to
outsourcing to India.
But the two biggest Risks of all are-
- Risk
of exposing Confidential Data-
- There
are risks to personal data. Once the data is outsourced, there is very
little control over the data. It involves a risk of exposing confidential
company information to a third-party.
- Security
Issues
- To
the competitors, outsourced projects can be copied and sold again. It
becomes a serious issue regarding licensing and copyright.
Global customers consider network security,
physical security, customer privacy, and information protection to be extremely
important.
It is also observed that the breach of
personal data security is more visible in the areas of voice-based outsourcing,
with employees often gaining access to customer ids, pin codes, and other
confidential data. Moreover, the security risk is magnified in specific
strategic processes such as financial reporting, tax, and legal support, and in
the areas of healthcare and insurance.
Service providers are aware of the privacy and
IP related concerns of their clients and in a large number of cases, are
compliant with global standards which are now considered ‘must-haves’ for the
bigger companies. Further, most clients have taken steps in the areas of
physical security, technological initiatives, policies, ethical guidelines on
their own initiative, to ensure that data confidentiality is maintained.
Regular training on issues of security awareness, nondisclosure agreements,
screening of employees, and periodic compliance audits are some of the best
practices that have been introduced. In addition to the above, clients have
also begun to detail specific steps that they expect the service providers to
take to ensure data confidentiality. Security clauses at network and data
levels are built into contracts. Further, technological arrangements between
clients and service-providers may ensure that offshore employees are unable to
enter the client’s system, with all offshore inputs being mirrored onto the
master database on a periodic basis.
Despite such stringent measures, service providers
often find loopholes in the system and resort to security frauds that can cause
long-lasting damage to the client both in its monetary dealings as well as its
brand image. As in all business clients soon reach out to other players and
expand their offshore scope of outsourcing. With ethical practices, India
should clean up its act and retain its image of the BPO baby boomer for all
times to come.
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